My Approach
When your team is overextended or just needs a boost, you need someone who can come in to do a speedy assessment and independently deliver a strategy that incorporates your goals.
I ask the right questions, carefully listen to your objectives, and establish clear priorities to launch successful initiatives that elevates your brand and mission.
What I Offer
- Annual marketing planning & strategy
- Guidance on rebrands
- Website & email optimization
- Integrated marketing plans
- SEO audit & content writing
- WordPress publishing (Elementor and Divi)
- Brand identity, messaging & creative direction
- Copywriting & copyediting
- Email strategies
- Campaign ideation
- Content audits, strategy & creation
- Fractional marketing leader
Let’s collaborate on your next project!
Women In Product Case Study
I designed and conducted a market research program at Women In Product to develop a cohesive brand voice. I created core messaging guides for 4 target audiences used across 9 digital channels.
Results: an above-average industry email open rate of 33-55% and increased YoY event and program attendance by 18%.
Testimonials
“Jessica is fantastic to work with! She was able to quickly pick up on our style and tone and delivered content that felt like it came from inside the team. Her storytelling was fresh, funny, and perfectly aligned with our goals. From day one, she was one of those great contractors who just get it.”
Orly Bartour, VP of Learning Experience & Global Product, Podium Education
“What truly sets Jessica apart is her unparalleled creativity and innovation. She’s not afraid to think outside the box and explore new tactics to drive business growth. She approaches every challenge with a fresh perspective, delivering remarkable results. She consistently demonstrates exceptional strategic thinking and the ability to positively impact any project she touches.”
Mia Nguyen, Women In Product Collaborator
“Jessica is someone who can run with an idea in ways few others can. Give her the basic premise of an initiative and she can not only develop the GTM strategy, but also execute on everything from corporate partnerships to content creation.”